Google is making tremendous efforts to make its services more affordable and accessible in growing markets such as India.
Initially, cheap app prices were tested by Google in India to allow developers sell their apps in Play Store at the lowest price available. Aside from India, today, the company is adding 17 more countries to the list. Countries with minimum app prices are listed below.
- Brazil: R$ 0.99 (was R$2.00)
- Chile: CLP $200.00 (was CLP $500.00)
- Colombia: COP$ 800.00 (was COP$ 2000.00)
- Hungary: Ft 125.00 (was Ft 225.00)
- Indonesia: Rp 3,000.00 (was Rp 12,000.00)
- Malaysia: RM 1.00 (was RM 3.50)
- Mexico: MXN$ 5.00 (was MXN$ 9.90)
- Peru: S/. 0.99 (was S/. 3.00)
- Philippines: ₱15.00 (was ₱43.00)
- Poland: zł1.79 (was zł2.99)
- Russia: руб 15.00 (was руб 30.00)
- Saudi Arabia:﷼ 0.99 (was 4.00﷼)
- South Africa: R3.99 (was R10.00)
- Thailand: ฿10.00 (was ฿32.00)
- Turkey: ₺0.59 (was ₺2.00)
- Ukraine: ₴5.00 (was ₴8.00)
- Vietnam: ₫6,000 (was ₫21,000.00)
Currently, India has the cheapest app prices in Play Store with apps costing just ₹10 ($0.15). With this change, after India, the following countries with cheapest prices are Turkey and Ukraine both at $0.21 per app.
You can lower the price of your apps and games with Google Play Developer Console then select Pricing & Distribution or In-app Products to lower prices for your apps.
Lowering prices in Play Store is a nice effort from Google to make apps more adaptable to the markets these apps are available in, allowing users to get online services affordably.