Yesterday, Twitter introduced new emoji to celebrate Diwali in India. The emoji is a lit diva composed of bright colours such as orange and yellow – representing light.
Twitter India tweeted using #HappyDiwali hashtag to unveil the Diwali emoji.
To display Diwali emoji in your tweets, similar to tweet from Twitter India, you would have to use #HappyDiwali hashtag as well.
Diwali emoji is the second emoji specifically designed for India after the Make in India emoji was introduced few days ago, which requires you to use #MakeInIndia hashtag to embed the government’s initiative logo.
Though the dominant market for Twitter is the US, the company is focusing on India as well. As 7% of Twitter users are from India, which is around 30 million in total.